CAixabank

 

CaixaBank is a financial services company owned by the Catalan savings bank La Caixa.
With regular redesign throughout the past century, 2017 marks 25 years since the current identity was introduced, providing a great opportunity for a refresh.

I worked on designing a proposal for a new identity for the financial services company – which consisted of a new, revised logomark, bespoke logotype and typeface, patterns and graphics.

The project was presented wire-bound, as a manual outlining the concepts behind the direction, together with the elements which formed part of the proposed new identity.